About Us

Alone and Unafraid was founded by two U.S. Marines in 2008. The name of the brand has many meanings. Years of operating in small teams or alone cultivated the need for self confidence, reliance and the unselfish dedication to something greater than your own self interest.

Alone and Unafraid is about the day-to-day morale and physical courage required to get up when you get knocked down. It’s about people who understand that “hard times don’t last, hard people do," and it’s about lending a helping hand to those who may be wavering. “Never make yourself look tall by making others look small."

We believe that striving to improve yourself sets the right example for others to follow. “Facta non Verba." Deeds, not words. That example improves you, your family and your community. It’s hard sometimes, and don’t be surprised if you find yourself out in front – Alone, and Unafraid.



Aaron Moore: First Sergeant, United States Marine Corps (Retired). Aaron served 21 years in the Marine Corps. He was deployed in many capacities, including tours as a Marine scout sniper in Operation Desert Storm, Marine Corps security forces cadre duty in Scotland, First Force Reconnaissance Company (tours in Iraq), and drill instructor (MCRD San Diego). He also spearheaded the current Martial Arts Program and served in the Royal Marine Exchange Program, Royal Marine Commandos (England), Company First Sergeant at Marine, Combat Training Battalion; Advanced Infantry Training Company/Reconnaissance Training Company and 1st Marine Corps Special Operations Battalion.



Rick Tippins: Sergeant, San Mateo County Sheriff’s Office. Rick served 4 years with the Marine Corps. He currently holds the rank of sergeant with the San Mateo County Sheriff's Office. During his years as a police officer and sheriff's deputy, Rick has worked in many capacities and units, including patrol officer/deputy, field training officer/deputy, Maguire Correctional Facility, Street Crimes Unit, SWAT team, range master, narcotics task force, homicide unit and sheriff's sergeant.